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What is a Business Plan?

"An objective without a plan is merely a dream".W.J. Redding

A business plan is a document that is written with two objectives in mind: (1) To clearly identify, define and explain a business opportunity (2) To detail how the entrepreneur will take advantage of this business opportunity. 

Most entrepreneurs usually develop a business plan to obtain financing. However, it is the actual process of developing the business plan itself that is most valuable to them. During this process, entrepreneurs not only acquire a more intimate knowledge about their businesses, their customers and their markets, but also they get the chance to work out all the "bugs" first on paper ¾thus increasing their chances of successfully implementing their business objectives. Working with an experienced and unbiased business plan specialist is one way in which entrepreneurs can get the most out of this planning process.

The Ideal Business Plan- What the Experts Say

"The criterion for choosing a winner is simple: Would you personally invest in the company?"
Gary Cadenhead, University of Texas- Judging at the prestigious Moot Business Plan contest
"We are all focused on the same basics: return on investment, product, management team, and whether the numbers make sense."
Michael Warshaw, Inc. Magazine
"The first thing I look for [in a business plan] is a lie or bad information ¾ a reason to throw it out."
Daniel Lubin, A New York Investment Banker

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Subsidized Business Plan

1 Are you starting a new business?
2 Is your personal net worth less than $50,000?
3 Are you a disadvantaged biz owner?
4 Is your revenue less than $100,000?

100% "Loan ready" business Plan

If you answered yes to any two of these above questions, you may qualify for our Econo Business Plan, which starts at
$795 Complete

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